Impact Auto Auctions Launches Mobile App for Improved Search and Bid
Published May 16, 2017 - Written by IAA, Inc
Mississauga, ON, May 17, 2017 – Impact Auto Auctions Ltd., a subsidiary of Insurance Auto Auctions (IAA) and a business unit of KAR Auction Services (NYSE:KAR), recently announced the launch of their Impact AuctionNow™ mobile app, a proprietary multi-platform auction technology that enables buyers from across Canada and the world to access thousands of vehicles weekly to place bids both live and online. The mobile app, which launched on February 3, 2017, is available for iPhone, Android and tablet users.
“Impact Auto Auctions is committed to continuously improving and simplifying the bidding experience,” said Terry Daniels, Managing Director of Impact Auto Auctions. “The AuctionNow mobile app allows bidders the ability to search and source specific vehicles with both speed and precision. This ultimately provides app users greater access, allowing them to bid from anywhere with confidence and convenience. Customer interest and response has been positive – the number of downloads has by far exceeded our expectations within the first 90 days of launch.”
AuctionNow gives users the opportunity to search for and view comprehensive vehicle information, including up to 10 detailed images, as well as vehicle damage estimate reports. App users can also participate in auctions in real-time, which are simulcast live with audio and video, as well as monitor continuous bidding and inventory announcements.
The AuctionNow app can be downloaded for free through the Apple App Store or, for Android, on Google Play. Impact Auto Auctions is providing free guest access to anyone interested in testing out the new app.
To begin using the app, users should first register as a guest online at www.impactauto.ca/Account/Register to enable search, browse and auction view only access. To bid and purchase vehicles buyers are required to complete and submit the appropriate online dealer, non-dealer or public registration form.
Jeanene O’Brien SVP, Global Marketing and Communications
About IAA, Inc.
IAA, Inc. (NYSE: IAA) is a leading global marketplace connecting vehicle buyers and sellers. Leveraging leading-edge technology and focusing on innovation, IAA’s unique multi-channel platform processes more than 2.5 million vehicles annually. Headquartered near Chicago, IL, IAA has over 3,600 talented employees and over 190 facilities throughout the US, Canada and the United Kingdom. IAA provides a broad range of services to insurers, fleet and rental companies, rebuilders, charity organizations and financing companies that dramatically reduce the cycle time of selling a vehicle with a focus on delivering the highest economic returns. Buyers have access to the industry’s most-innovative vehicle evaluation and digital bidding tools, enhancing the overall purchasing experience.
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